Jayme Braida
Principal Author Speaker
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Seen Heard Valued
One Child’s Journey From Overlooked to Outstanding
A Story of Survival, Hope, and the Power of Leadership
Jayme Braida’s journey from a challenging childhood marked by undiagnosed ADHD, family trauma, and feelings of invisibility to becoming an award-winning school principal is nothing short of remarkable. In Seen Heard Valued, Jayme blends heartfelt memoir with actionable leadership insights to illuminate the ways trauma shapes students (and educators alike) and how authentic connection can transform classrooms and schools.
This compelling story takes readers inside the emotional highs and lows of Jayme’s life: the pain of feeling unseen, the breakthroughs that made her a trauma-informed educator, and the leadership choices that earned her recognition as Iowa’s Elementary Principal of the Year and a National Distinguished Principal.
Lead with Clarity. Confidence. Connection.
You don’t have to navigate leadership alone.
Whether you’re stepping into your first principalship or striving to lead your school with greater purpose and balance, personalized leadership coaching can help you move from surviving to thriving.
As a National Distinguished Principal and 2025 Iowa Elementary Principal of the Year, I know firsthand the challenges today’s school leaders face, staff burnout, competing priorities, constant change, and the weight of doing it all while staying true to your values.
That’s why I created coaching experiences designed for educational leaders who want to lead with authenticity, courage, and clarity, and cultivate schools where every student and staff member feels seen, heard, and valued.
“Are you tired of surviving leadership when you know you were called to thrive in it?”
“Do you know what kind of leader you want to be… but struggle to show up that way every day?”
How 1:1 Coaching Can Help You
Leadership is personal—and so is coaching. Together, we’ll uncover what’s getting in the way of you leading with the clarity, confidence, and calm you know you’re capable of.
Through personalized coaching, you’ll:
Reconnect with your why and lead from purpose, not pressure
Build confidence and calm in your daily decisions
Strengthen self-awareness so you respond instead of react
Set boundaries that protect your energy and focus
Communicate with clarity, empathy, and impact
Create a school culture where you and your people can thrive
